Seger
Health Resorts
19-?
39 1/4 x 27 7/8

This piece is a very successful example of how persuasive a poster can be. One normally associates cold and snow with Austria, but the warm colors used to depict the mountains and sky are very inviting and relaxing. The blue statue is reminiscent of classical Roman sculpture, and like the cypress tree to the right, it evokes the idea of the Mediterranean bath. The blue typeface echoes the statue's staff in line quality and shape, and serves to unify the composition, emphasizing the importance of water in a spa.

Yasmin Jung
Graduate student, 1st year
Graphic Design
College of Imaging Arts and Sciences